10/14/2024

034. Customer Pricing & Profitability (afternoon)

Instructor: Colin H. Dees

Level of Complexity: Intermediate
1:30 PM 4:00 PM

In this workshop, Colin will cover the concepts associated with a fresh assessment of current customer pricing setup and management structure including techniques in using relevant data for planning, controlling, and decision-making. Colin will also dive deep into understanding customer and product segmentation, how to assign or allocate pricing and margins, developing strong practices for setting up a price matrix and learning about industry best practices. Excel and Data Analytics will be used throughout the workshop, highlighting their importance in practical application.