Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
If you’re looking for technology to make your life easier, start here! Your Nerdy Best Friend, aka Author Beth Z, has filtered through tens of thousands of apps and tech tools to find the perfect free and bargain technology that you can use today. The BIGGER Book of Apps adds to Beth Z’s curated collection of tech tools to help today’s multitasking professionals. With almost 600 tools, this easy to read books is the best resource to keep on your desk to help you find the answer to today's biggest tech question: “Is there an app for that?”