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10/31/2022

044. Master Your World: Today’s Game Plan for Maximum Profits, Peak Productivity, and Top Communication

Instructor: Mary Kelly, Ph.D., Commander, USN, CSP, CPAE

Level of Complexity: Intermediate
8:00 AM - 9:30 AM

We hear the word leadership a lot around the office. But, do we understand what it means to be a leader – regardless of our job title or our place on the ladder? Leadership isn’t just a plan for supervisors and CEOs. Leadership is a set of principles that affects every employee, every team member, and every consumer. Leadership is what differentiates the ordinary from the amazing.

In this workshop Mary will share some surprising insight into these questions as she guides you through a session that is a true investment in yourself and your career: Understand how leadership creates a productive and constructive team; Learn how loyalty and relationships affect your bottom line; Realize what most employees say they are not getting from their supervisors and leaders that causes them to leave; and Create a culture of dynamic communication.

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Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century

Bob DeStefano

Olddognewclicks Sample 1Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?

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