Complete Story
10/11/2021
028. Facing the Forces of Change in Distribution
Instructor: Mike Marks
Level of Complexity: Foundational
1:00 PM -4:30 PM
The pandemic has accelerated many of the industry forces already in play for distribution. Mike will share innovative and best practices from those distributors who are ahead of the disruptions. Change creates opportunities for those firms not hostage to their own history. The session will include specific change management processes for both small and large firms along with multiple links to support further participant research. It will share several insights from the NAW study, Facing the Forces of Change: Innovate to Dominate by Mark Dancer, another of the NAW Research Fellows.
Bookstore
Value-Added Selling (4th Edition)
Paul Reilly & Tom Reilly
“Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. Developments in technology, including price comparison apps and search engines, now provide consumers with more information than ever, making it much harder to value and sell your product. Additionally, millennials, who now comprise the largest population in the workforce, prefer to do things differently than prior generations. This updated fourth edition of Reilly’s classic guide examines the latest trends and technology that have impacted the market and provides expert advice on leveraging current technology to increase sales.
Value-Added Selling, 4th edition offers proven strategies and tactics to help you not only close more sales but improve repeat business without compromising on price. You’ll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price. Visit www.TomReillyTraining.com for more information on this important message.
