Complete Story
10/15/2020
007. Sales Professional Negotiation and Tactical Defense
Instructor: Don Buttrey
Sunday, March 14, 2021, 1:00 – 4:30 p.m.
Objections will come. Sales professionals must be trained and ready to deal with them effectively. You need to SELL Defense! Complaints are inevitable. Every company makes mistakes – it’s how our professionals interact with the customer that makes the difference. These negative experiences handled correctly, can actually solidify customer loyalty. You need to SELL Defense! Negotiation Ploys requesting discounts and concessions will rear their ugly heads to anyone in your company who interacts with the customer. In order to protect margins and communicate your company value daily, it is imperative to respond effectively to negative interactions. This is a hands-on skill development workshop.
Don Buttrey
Don is a passionate and powerful teacher. He is gifted at communicating the skills, tools and disciplines that are critical to success as a sales professional in a demanding, tough selling environment. Don is focused on each participant and is not self-focused or bent on talking about his background or ability. He is a precise coach that drives home the basics and fundamentals in such a way that the material becomes a part of the attendee’s daily regimens, practice and career! Salespeople will listen to Don’s training for days without losing interest or focus. Don’s personal insights during the dynamic training events produce acceptance and results that follow. We have thousands of testimonies to prove that. He understands distribution and manufacturing sales and has over two decades of experience working with hundreds of companies. Don’s methods include no complex and confusing theories—just solid sales fundamentals and hard work.
Bookstore
The Credit Overlord: A Decade of Credit Advice Unleashed, Volume 1
Thea Dudley
Embark on an insightful journey through the complex world of credit and collections with Credit Advice Unleashed Volume I, the first installment in an indispensable series. This collection brings together a decade’s worth of Thea Dudley’s highly regarded advice columns, showcasing her unmatched expertise and unfiltered insights. With over 35 years of experience in the building materials and construction industry, Thea Dudley has earned her title as the ‘Credit Overlord,’ offering sharp-witted guidance, practical solutions, and an unapologetically candid approach that professionals in the field have come to rely on.
In Credit Advice Unleashed Volume I, readers will find real-world answers to the most pressing credit and collections questions, addressing the challenges and nuances faced by businesses in maintaining financial health and cash flow. Thea’s columns, infused with humor and hard-earned wisdom, provide both seasoned credit professionals and newcomers with the tools they need to navigate this critical aspect of business with confidence.
Whether you’re tackling overdue accounts, negotiating with clients, or streamlining internal processes, this book is your guide to mastering the intricacies of credit management. Experience Thea Dudley’s unparalleled voice and let her years of experience elevate your credit and collections game.
