Complete Story
12/04/2023
015. Digital Commerce > eCommerce: How to Grow Top Line Via Owned, Paid and Earned Channels (afternoon)
Instructor: Ken Novak
Level of Complexity: Intermediate/Advanced
2:00 PM - 4:30 PM
Are you generating at least 5% of top-line revenue via digital transaction channels like your website, marketplaces, punchout catalogs and eProcurment? If not, why? You have invested in technology. You have invested in Managers, Directors, and contractors to manage the technology. But…you are dissatisfied with the ROI. This workshop has one focus...to help OEMs and Distributors build an operational roadmap of top-line revenue growth that prioritizes maximizing margins.
Bookstore
Manufacturing and Distribution Intel Engine
Sam Richter, CSP, CPAE
To win in business, sales, prospecting, and networking you must do your homework. Yet you most likely waste hours searching online trying to locate opportunities and learn about companies, people, and what they care about. STOP IT!
- Cut your information-gathering time from minutes to seconds.
- Find the right decision maker, at a time when they are interested in hearing your message.
- Discover new opportunities, research competitors and markets, and ensure relevant value in every business meeting, networking event, and sales call.
