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11/30/2023

Steve Yastrow

Steve Yastrow

Steve Yastrow spent the formative years of his career in the hospitality industry, developing and implementing creative marketing ideas that led to outstanding business results. After working his way up to Vice-President of Marketing for Hyatt Hotels and Senior Vice-President of Marketing for Sunterra Resorts, Steve opted to strike out on his own and opened Yastrow & Co. in 1997, enabling him to take his ideas to hundreds of companies in the following years.

Steve earned an MBA at Northwestern University, with majors in economics, finance and marketing, and a B.A. from Indiana University.

Today Yastrow & Co.’s work centers on applying Steve’s breakthrough ideas to the needs of individual businesses.

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Who Comes Next? Leadership Succession Planning Made Easy

Mary C. Kelly

51fxla0l57l. Sy291 Bo1 204 203 200 Ql40 Ml2 Leaders leave. It's inevitable. It might even happen today. Are you prepared? Every organization needs a plan for leadership succession, but few leaders know how to start the process. WHO COMES NEXT? solves that problem and easily guides you through the steps of creating and implementing a viable succession plan.

This essential guidebook simplifies the process and gives you the tools you need to build and activate your leadership succession. You’ll find a comprehensive action plan, a library of all the tools needed to develop and sustain your plan, and a resource guide. You’ll learn how to:

  • Communicate with customers about the change
  • Identify talent gaps in your succession plan
  • Decide which succession planning model to adapt
  • Find the next generation of leadership within your organization
  • Handle the unique emotional complexities of succession in a family-owned business

Whether you are part of a small, family business, a Fortune 500 company, or a non-profit, you need to start now by answering the question: WHO COMES NEXT?

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