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10/31/2022

031. Make it a Process…Key Elements of Sales Management

Instructor: Joe Ellers

Level of Complexity: Intermediate/Advanced
8:00 AM - 11:30 AM

The role of sales management has changed over the past 25 years. The primary change is a shift from customer relationship management to the need for more focused, proactive sales efforts. In this workshop, Joe will address the core elements of effective sales management including a set of specific tools that can be implemented immediately: The Sales Planning Matrix; Product/Market Focus; Target Accounts (and Prospects); Calendar Management; Opportunity Management; and Joint Calls. Participants will be challenged to develop a draft sales plan, during the class setting.

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Who Comes Next? Leadership Succession Planning Made Easy

Mary C. Kelly

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