Named one of the World’s Top 50 Sales Keynote Speakers and one of the 15 Highest Rated Speakers for Virtual Events, bestselling author and Hall of Fame speaker Sam Richter delivers his #1 rated, incredibly dynamic, highly entertaining, and extremely high-content keynote presentations and workshop sessions to audiences worldwide. Sam was named one of the nation’s Top 25 Most Influential Sales Leaders and through his in-person programs and online resources, Sam helps thousands of professionals each year learn the power of Sales Intelligence to generate millions of dollars in new revenue. Sam serves on the Board of Directors for numerous technology companies and he is a past finalist for Inc. Magazine’s Entrepreneur of the Year.
Sales and Marketing Optimization: Developing Competitive Value Propositions in Distribution
Senthil Gunasekaran, Pradip Krishnadevarajan, F. Barry Lawrence, Ph.D.
Sales and Marketing Optimization: Developing Competitive Value Propositions in Distribution is a first-of-its-kind, best practices study that focuses on aligning customer needs, sales force priorities, and wholesaler-distributor objectives to maximize value creation.