Complete Story
10/11/2021
022. Beyond Trust: Build Your High-Performing Teams With a Higher Value Than Trust
Instructor: Skip Weisman
Level of Complexity: Foundational
1:00 PM - 4:30 PM
Dozens of books have been written about trust in the last two decades, including The Speed of Trust, The Trust Edge, and Trust-Based Leadership and each lay out the case for the power of trust, but they ignore an even higher level workplace and team value we must explore and integrate into work environments.
This interactive and engaging session explores the power of trust, the importance of context in trust, and the five aspects of trust necessary to make work relationships work, while discussing why trust is not enough. Participants will leave this session with a clear understanding of how to create and foster a value higher than trust that is lacking in many work places, which is required for a high-performance work environment based on positive influence that leads to consistent implementation.
Bookstore
Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
