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01/11/2021

008. Sales Professional Negotiation & Tactical Defense

Instructor: Don Buttrey

Level of Complexity: Intermediate
4:10 – 5:00 p.m.

Objections will come.  Sales professionals must be trained and ready to deal with them effectively.  You need SELL Defense!   Complaints are inevitable. Every company makes mistakes – it’s how our professionals interact with the customer that makes the difference.  These negative experiences handled correctly, can actually solidify customer loyalty.  You need SELL Defense!   Negotiation Ploys requesting discounts and concessions will rear their ugly heads to anyone in your company who interacts with the customer.  In order to protect margins and communicate your company value daily, it is imperative to respond effectively to negative interactions.  This is a hands-on skill development workshop.

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Manufacturing and Distribution Intel Engine

Sam Richter, CSP, CPAE

To win in business, sales, prospecting, and networking you must do your homework. Yet you most likely waste hours Klsearching online trying to locate opportunities and learn about companies, people, and what they care about. STOP IT! ​

  • Cut your information-gathering time from minutes to seconds.​
  • Find the right decision maker, at a time when they are interested in hearing your message.​
  • Discover new opportunities, research competitors and markets, and ensure relevant value in every business meeting, networking event, and sales call.

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