036. The Modern Distributor: Its’ About Digital Transformation
Instructor: Andrew Johnson
Tuesday, March 16, 2021, 1:00 – 4:30 p.m.
Whether your company is looking at pulling the trigger on a new eCommerce platform, a ERP system, or discussing grand ideas like Industry 4.0, too many industrial distributors are falling prey to the temptation to swing for the innovation fences, attempting to hit an innovation homerun, inevitably striking out. This course will tackle the topic of innovation in practical terms with a discussion lead by a true practitioner with a desire to share his story and in so doing help other distributors find their way in the ever-changing landscape. We will explore what a digital distributor looks like and how this digital transformation may affect the structure, policies, and tactics of traditional distribution companies. Next we will pivot, taking a look to the future of Distribution and what goals we need to set for ourselves to stay competitive.
Andrew, CEO of ShelfAware, is an entrepreneur, inventor, and business owner. Formerly the sales manager at the family distribution company, O-ring Sales & Service, he is now pursuing a new endeavor, a tech startup called ShelfAware, which is attempting to redefine industrial distribution by leveraging RFID technology, the internet, and the power of data. He is also lucky to work with his three equally talented and passionate brothers.
Pradip Krishnadevarajan, Senthil Gunasekaran, F. Barry Lawrence, Ph.D., Brijesh Rao
Forward-thinking wholesaler-distributors who strive for above-average returns in the “New Normal” by leveraging pricing optimization best practices that are rooted in sound analytics must read Pricing Optimization: Striking the Right Balance for Margin Advantage!