Complete Story
11/20/2019
The Sell Process
Don Buttrey
If you want to get action, you must become a master of the interaction.
Tactical pre-call planning is vital before sales interactions - and this book provides a practical framework to help you prepare and execute highly effective selling! This is an easy read - that clearly provides significant direction and skill for all sales and sales support professionals who interact daily with customers.
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Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
