Complete Story
10/18/2019
Colleen Stanley
Colleen is president and founder of SalesLeadership a sales development firm. She is the author of Emotional Intelligence For Sales Success, now published in six languages. Her newest book, Emotional Intelligence For Sales Leadership, will be published in May 2020, by Harper Collins.
Prior to starting her own firm, Colleen was Vice President of Sales for Varsity Spirit Corporation, a manufacturing,and distribution company. She led a team of 130 salespeople and seven regional sales managers. Her interactive, high-energy, thought-provoking teaching style creates a learning environment of fun and execution.
Bookstore
Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
