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10/11/2019

030 Digital Disruption: Using Digital Landscape to Grow Your Sales

Presenter: Jamie Turner

Date: Tuesday, March 10, 2020

Time: 8:00-11:30 am

Level of Complexity:
Foundational

Course Description:  In this fun, engaging, action-oriented workshop, internationally recognized author, speaker, and CEO Jamie Turner will share news ways -- and some traditional ways -- that you can use marketing to target, nurture, and convert more of your prospects into customers. He will use case studies that highlight several businesses that have adapted to the changes and benefitted as a result.

Learning Objectives:

  • Learn insider tips and techniques on how to improve campaign results
  • Identify the key triggers that get people to buy products
  • Embrace new technologies like Facebook Messenger, Live Chat, and behavioral targeting are critical to your future success
  • Understand how to use MindMapping to persuade people in a one-to-one environment

headshotJamie Turner

Jamie is an internationally recognized author, speaker and network TV news contributor who has worked with The Coca-Cola Company, AT&T, Holiday Inn and other global brands.

Jamie Turner is an internationally recognized speaker, author, and CEO who is a recipient of the Socialnomics “Top Keynote Speaker” award (along with Tony Robbins, Ariana Huffington, and Richard Branson).

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Bookstore

Value-Added Selling (4th Edition)

Paul Reilly, Tom Reilly

photo“Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. In the first edition of Value-Added Selling, industry guru Tom Reilly tackled the most common problem that salespeople faced: overcoming customer concerns about pricing. That book went on to become the global, go-to guide for value-added selling. Since then, the industry–and the world―has changed dramatically. Developments in technology, including price comparison apps and search engines, now provide consumers with more information than ever, making it much harder to value and sell your product. Additionally, millennials, who now comprise the largest population in the workforce, prefer to do things differently than prior generations. This updated fourth edition of Reilly’s classic guide examines the latest trends and technology that have impacted the market and provides expert advice on leveraging current technology to increase sales.


Value-Added Selling, 4th Edition offers proven strategies and tactics to help you not only close more sales but improve repeat business without compromising on price. You’ll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price.

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