024 Max Out Margins with Strategic Pricing
Presenter: Steve Deist
Date: Monday, March 9, 2020
Time: 1:00-4:30 pm
Level of Complexity: Intermediate
Course Description: Better pricing is one of the fastest ways to put more money on the bottom line. But…pricing changes can be complex and risky. This course outlines the steps to build a world-class pricing course that will grow profit while managing short- and long-term risk.
- Analyze current pricing patterns to find the areas of greatest opportunity – help you understand where to start
- Understand how more pricing software works and whether they may be a good fit for your company
- Develop measurement tools and feedback loops for continuous margin improvement
- Learn specific pricing tactics and can improve your bottom line quickly
Steve is the Chief Operating Officer for Ewing Irrigation and Landscape Supply, a distributor with over 220 branches nationwide. He is also a Partner with Indian River Consulting Group. He has over 25 years of experience in distribution strategy, marketing channels, sales, operations and leadership. He is a published author, a highly rated speaker, a faculty member at the University of Innovative Distribution and serves on the boards of three large distribution companies.
F. Barry Lawrence, Ph.D., Pradip Krishnadevarajan, Senthil Gunasekaran
Best-in-class distributors categorize customers based on various factors, but customer stratification has long been an unexplored area for most distribution companies. Not anymore. At last, that gap is filled by this first-of-its-kind research study, Customer Stratification: Best Practices for Boosting Profitability.