Influence and persuasion are critical to business success, but they aren’t easy! Not only is it difficult to get the attention of the people we seek to influence, it is challenging to change their minds. Typical persuasion is about delivering information and presenting explanations; Steve Yastrow flips that idea around by teaching us how to Ditch the Pitch: Turn every presentation into a conversation that maters to the other person. Steve will teach us how to tear up our scripts and create the right persuasive conversation for the person we are speaking with. It’s all about influence through improvisation.