From Status Quo to Status GROW: How Leaders Build a Sales Culture
Based on the book by Todd Cohen, CSP
Growth doesn't happen by accident—it's led. In this high-impact webinar, Todd Cohen, CSP, The Sales Culture Architect®, reveals how leaders break free from status quo thinking and build a sales culture where everyone contributes to revenue. Drawing from his book From Status Quo to Status GROW, Todd shows leaders how to unlock the truth that everyone's in sales—and that every conversation, every interaction, and every employee influences the client's decision to say "yes."
You'll learn how to:
Stop managing the status quo. Start leading the GROW.
Date: Wednesday, August 19, 2026
Time: 1:00 pm ET
Title: The Secret to Handling Objections
Todd Cohen, CSP, is a globally recognized keynote speaker, sales culture expert, and author who helps organizations redefine growth and leadership. With over 40 years of experience, he delivers a powerful message: Everyone’s in Sales—and that makes everyone a leader.
Known as The Sales Culture Architect™, Todd teaches that sales is not a department but a mindset. He empowers professionals at every level to influence outcomes, build relationships, and create value—driving a unified culture of leadership and collaboration.
His work is especially impactful in distribution and supply chain industries, where success depends on influencing without authority and navigating complex relationships. Todd equips individuals to think differently, act decisively, and lead from any role.