Value-Added Selling is a content-rich message of hope. It is a philosophy as well as a go-to-market strategy. When salespeople adopt the Value-Added Selling philosophy and apply its strategies and tactics, they will compete aggressively and profitably in their markets. Attendees will learn how to change the conversation from price to value, frame exciting and positive sales messages, and get credit for the value they add.
Owners, Sales & Marketing Executives, Salespeople (rookies and veterans).
"Tom is great. He shared a ton of valuable information that will help our sales organization be successful. It was a day well spent." - Manager
"Excellent at covering many different industries-distributors and manufacturers." - Sales Marketing Manager
"Fantastic. Can’t wait to take this home and turn it into reality for our company. By far the most useful information yet this week." - Web Marketing Administrator
"This was very beneficial and something I hope to bring to my work and help me be a more successful sales representative." - Regional Account Manager